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What is Largest Contentful Paint (LCP)? And How to Improve It

Google’s primary contributing factor to consider a website “good” depends solely on user experience: site speed, visual stability, and other page experience signals. Ultimately these components, encompassed in the Core Web Vitals scores, are what Google considers as ranking factors. It starts by taking into account the bounce rate of a website —which is the time spent on a website before a web visitor clicks off. There are several reasons that could lead to you having a low or high bounce rate, but page speed is the number one determinant. Now, how fast or slow your website loads directly correlates to its impact on your conversion rate. Typically, a fast website gives a good conversion rate —and a bad one does the opposite. What makes up your page load time is based on three Core Web Vitals metrics.

The 5 Steps of Conversion Rate Optimization

For marketers or business owners who prioritize growth, a recurring thought is: What can I do to optimize my conversions? To those not in your world, a 10% increase in conversion might not look like a lot—but for your eCommerce business bringing in $17,000 monthly, that’s an extra $1,700. And if it were the other way round, you’re at a $1,700 loss. Ask an average CRO specialist how they’d increase your website’s conversions in the next 6 months. Their answers will reveal who’s going to waste your time, and who will increase your conversion.

Edgemesh Extends Partners with Google to Deliver New Capacity

Global CDN Joins the Google Cloud Technology Partner Program to Seamlessly Give Customers Extra 24/7 Compute Capacity

What is CRO Marketing? (And How to Do It)

CRO Marketing, or Conversion Rate Optimization Marketing, involves creating strategies that enable the optimization of a website’s conversion process to get an increase in the number of people to perform the desired action(s).